Developing the masterstory® demands well-motivated strategic decisions. My narratological method is a pressure cooker process involving decision makers, influencers and leaders. Decisions made together, in the same room, at the same time are more robust and enduring than decisions made individually, separately, over time.
My narratological method is highly effective. Not because I have all the answers or offer quick and easy solutions. I don’t. But I do know how to ask the right questions. And I ask them mercilessly. I challenge you where necessary, and do not shy away from heated discussion. This intensive process produces exactly the deep insights needed to build your own and unique masterstory®.